How Often to Post on Your Blog is One Heck of a common problem! 6 Effective steps to End this Dilemma!
Today I had to answer part 1 of a burning question “How often to post on your Blog” from a wonderful new blogger Sybil you can check out her blog here. So I put together this Training and post because I get this question way too often. I believe it’s a common problem esp. for new bloggers!
We’re going to talk about how often to publish a blog post! To create the momentum you need to keep going and build up your blog & brand authority! Now if you wish to know how often to post on Facebook, dive into our earlier post on Facebook News feed reach right here!
If you are sitting there thinking ‘Man if I was that Jules with an authority blog, of course I would be attracting opt-ins and making lots of mullah!’
Not necessarily! So in this week’s video, we are taking about how to post smart and still have a life! Attract targeted traffic, generate your first leads and monetize your blog…! A mouth full I guess huh? Not if you follow the simple steps I am going to lay out for ya!
First you must celebrate where you are at: You started your blog which for many is a milestone too big and confusing. So How often do you post to your blog, in addition to getting the finer details, like the best plugins is going to be okay! You got this.
Coming up with blog content, may seem overwhelming! Fortunately, how many times you need to post to your blog per week is broken down for you in this post!
The good news is that you most certainly don’t need to blog every day. In fact, you may well find that posting just 2-3 times a week works better for you.
BUT if you are in a hurry to build blog authority in search then posting daily could be a good idea! Neil Patel of QuickSprout, does give a great proposition that: your blog/website wont rank on Search engines until you have at least 200 posts/articles published!
That in itself may be a good enough reason to get started blogging more often. But is that all you need? In my opinion, one high-ranking Power value packed post will generally bring you much more traffic in the long run than 7 short, rushed shallow articles!
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My Criteria for Posting Daily:
- Keep your posts short and to the point – check our Ray Higdon’s Blog.
- Plan, Curate and Research, so you don’t publish sub-standard rushed non ranking articles.
- Vary your post types: try video posts i.e. vlogs, use lots of images, use audio posts. Check out Pat Flynn’s Podcast.
Yet this may sound controversial but its been proven by personal experience & other blogging experts: as a blogger looking to attract your first 1k readers, updating your blog daily is one of the worst things you can do! Its better you post a little less and Focus on Quality Content Promotion & exposure!
(NOTE: There is a free bonus of Our Business Success Tools & Guidelines for you Right Here. Make sure to check it out!)
Now in order to find related content I use several resources which you can access above! Plus a little known tool/resource that’s totally free, its called Google Correlate! I simply pop in the keyword I am hoping to use and see how many Searches are correlated to what I intend to share. Sometimes some keywords don’t return any results!
[bctt tweet=”No good posting content that no one is searching for #blogging101 #contentcreation” username=”Juleskalpauli”]
I pop over to Google Analytics & do the same. No good posting content that no one is searching for, however much you may love the topic. You must be serving someone, their pains, desires, interest, or entertain them period!
HubSpot is all for Posting regularly or often, and I quote:
the more blogs you publish, the more traffic, leads, and sales your business will generate.
Although how often to post on your blog is left to YOU to decide based on several criteria! See their findings below!
So don’t let your sentiments get in at this point! Although very much write with your own Speaking voice. Share Stories. If you have no clue what I mean, I Highly Recommend that You Get this Resource to help you tell heart grabbing Stories to attract Subscribers and sales!
Below are my proven guidelines on how often to post on your blog.
The aforementioned Six steps would put you in a great position to determine your ideal posting frequency. I also want to help you even further by sharing my Personal Schedule & Experiences.
2 to 3 posts per week – This has been our personal strategy at Juleskalpauli and I am using the same strategy for building our audience at Pkjulesworld.com
It’s a smart and effective strategy because: We know that posting less often does build anticipation in our audience. We also have the time to create quality value packed monster posts that do rank! See our Post on Traffic sources below!
It’s a fact that you can attract great traffic without burning yourself out. And, you also won’t overwhelm your audience with excessive number of posts daily. I don’t read every post I get in my email not even from my mentors! We all got 24 hrs right!
Some people have teams of staff or Pay VAs to do some work, have advertising budgets. Comparing yourself to them could kill your dream and affect your health! To help you build Authority pretty fast on your blog I highly recommend Ray Higdon’s Course The 3 Minute Expert.
Keep in mind that your blog authority, traffic and leads will be impacted by the number of times you post per day/week/month! And from the moment you start your online & blog journey, you must also manage your online brand reputation! People buy from & work with other people or brands they Know, like or trust! Don’t kill that for a quick win!
NOTE VERY IMPORTANT: Lots of Bloggers miss this. Posting daily or a couple of days a week is important, BUT DON’T FORGET this essential Blog ranking factor. You need to regularly update your older posts to keep them relevant and fresh and thus also give them a chance to rank. Or maintain their search ranking if they are on Page 1!
Remember why you started your blogging journey, it most definitely shouldn’t be a chore. Experiment, trial different times, vary your routine and posting times. Do what works for you. Remember you are the expert/blogger and your audience will adjust to what you offer. As long as its regular, quality and serves their purpose. Also not everyone will tune in every time you publish, yet someone will if its great content, over time!
Sing your own Song, to your tune and your adoring audience will come in good time. Diane Hochman
[bctt tweet=”Sing your own Song, to your tune and your adoring audience will come @DianeHochman ” username=”Juleskalpauli”]
As long as You are All in and know what you want, how often to post on your blog or website will become a routine you enjoy and love! If posting daily isn’t working out for you, how do you expect it to serve your readers? Food for thought….
Did you get value? How about sharing your blogging routine with us below, or see whether you want to make some changes! Whatever your style, we hope you keep sharing, Like, Pin This and why not also share on Facebook…
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Off the Track Traffic Sources – Blog Traffic baby.
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Ohh Before you go, Did I mention that I recently released a webinar that shares my 6 Best Pinterest Marketing Tactics & Ways To Dominate Your Blog Traffic.
I would dig it if you shared what you think… it’s filled with over 60 minutes of Pinterest Domination Tips… all for free.
Click here to check it out. Let me know what you think. And if you still need help building your blog Traffic after you watch this webinar, contact me and I will do my best to help you!
Next week I will tackle Part 2 of the Question very comprehensively: “Any tips on driving traffic to your site?”
If you’re looking for more In-Depth tips on how often to post on your blog, promote your content and generate Leads, then make sure you subscribe to our Blog here.
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This is helpful advice. Thank you for sharing.
You got it!
Great and very informative post! Thanks so much!
Our pleasure Danielle,
Pauli
Lots of great info. Thanks for sharing it, Julie! 🙂
You are welcome Theresa!
J&PK
Great tips, Julie! Keep sharing and inspiring others, too.
Thank you so much Alecia,
Keep rocking too and Glad you dropped by 🙂
~Julie Syl
Great post Julie,
Very insightful that gave me a lot of food for thought.
#QualityVSQuantity
Hi Juanita,
Absolutely, In Life Gimme Quality anytime over Quantity 🙂 And you gal are bringing the quality Boom!
~Julie S
Frequency of posting is something that’s always had me stumped. I may start refining my posts to be shorter if I want to post every day, like Ray Higdon does. Excellent article!
Hey Kay,
Its indeed very tempting to do what Ray does, and its awesome esp. f one has established a solid follower base. For a new blogger, its blog suicide as there wouldnt be enough value to get people coming back for more often, unless you add a detailed video of 20+ mins! At the end of the day, do what feels right for you a d your audience bro 🙂
~Julie S
Blogging is such a powerful way to connect with people & you have done a great job with some wonderful tips to make it a perfect one. I agree that posting contents that are searched by people is the need of the hour rather than posting too many.
What a power packed post Julie!! You always have to determine your goals for everything, including blogging!! Thank you so much for sharing these tips!
Glad you got value Jelena and Yes we gotta deterine our goals or end up nowhere!
Thanks for your time!
~JUlie S
Had this conversation with you recently and I have pulled back a bit from posting 5 days a week to three. Now need to pay more attention to promotion. Thanks Jule.
Indeed Clauedette,
You could also refresh your old content and republish it 🙂 Google loves that!
~Julie S
This is really insightful. Quality over quantity. Make content that people are searching for. Thank you for sharing.
Hi Kenny,
Indeed bro and thanks for stopping by too! Keep serving!
~Julie S
I used to post daily but it’s getting too hard to do now. I just don’t have enough time in my day.
Hi Rosey,
I totally get it too. Its not something one can keep up without a team of at least 4 others doing different bits of the system 🙂
~Julie S
You are amazing Julie, thanks for this motivational and helpful post on how often to post on your blog.
Kathleen
Hi Kathleen,
I am happy to share and to learn too. Every time I share I do extra research to make sure its up to date info too. Glad you got value and keep rocking! 🙂
~Juie S
This is so helpful. I sometimes struggle and asking for a VA helps in managing my posts.
Hi Nicole,
Glad you can call on the services of a VA, can be a life saver. We know exactly what you mean!
~J&PK
Posting as much as you can on your blog is important, especially when you’re just starting up. I think it’s nice to be able to give people a lot of content so you can encourage them to keep coming back to your blog.
Hi Elizabeth,
Thanks for that contribution! I beg to differ though…
The only way people will know about your blog is if you share and promote it often, far and wide. On and offline. Thats the work!
So if you post so much or even several times a day, you will burn out, you will not have time to promote that content as well as you should to Attract that traffic.
And so you will find yourself wondering…WHY Am I doing this?
A good balance of Posting/promoting is absolutely essential for the growth and success of your blog. A new blogger must plan to succeed and thus this post!
~Julie S
I try to do only 2-3 posts a day or it is more than I can schedule promotes for on social media and mixing up sponsor, review and original posts too
You are doing great Erinn,
Thats the way to go set your pace, have others do some of the work and share the love and enjoy the ride.
Thanks for your time!
~Julie S
Thanks for these tips, they are very helpful. I am thinking of how often should I update my blog, what about on busy days, something like that!
Hi Nicole,
When you set a schedule, You have looked at your Calendar from Jan – Dec incl all the busy and slow days. You have projected and made a decision as to How Often to Post. Unless an emergency arises you stick with that schedule. No divergence. You also prepare for the busy days by preparing your audience about it and create a bit of a frenzy for trending events e.g. Fathers day, Halloween, Mothers day, Christmas etc! Hope that helps!
~Julie S
Amazing tips and advice. This will surely come in handy for many.
Glad you got value Ron,
Thanks for stopping by! 🙂
~J&PK
Thanks for the reminder. I should stick to a posting schedule. Sometimes, I lag behind because all I want to do is sleep! LOL.
Hi Annemarie,
Sleeping is good. You wake up fresher and have more ideas, so Dont stress about having a wee bit more kip!
Posting regularly is Key!
~Julie S
Great info here! I’ve been posting 3-4 times a week, but I’m due with twins in 2 months, so I’ll be happy to hit once a week at that point LOL
Hi Kristen, what great news for you. Indeed You will need more time to bond with the wee ones. Start posting Once a week now, After letting your audience Know your plans.
make it a power post so much so your audience keep coming back to reread, finish off and share it!
~Julie !
Practical and great tips! Thanks for sharing them!
Our pleasure, thanks for your time!
~J&PK
I think when you’re just starting it’s important to post as much as you can so you have many contents to drive people to your site. Once you’ve established a steady number of readers, it’s okay to give yourself a break and do at least 2-3 posts a week.
Hi ELizabeth,
It is indeed good t set a pace you can keep. Really all down to your time availability isnt it? Posting just to have content on site is not necessarily a great strategy. Posting to educate, inform, entertain, inspire, however many times you post is the sauce 🙂
~Julie S
This is great information, especially for newbies. It’s important to post on a consistent basis.
Thank you Christina 🙂
~J&PK
This is really helpful. My daughter and I both post on my blog everyday so that helps keep things interesting and having a day off now and then is nice.
Having Days off is the key Liz. Feels good doesnt it?
Thing is it gives you a chance to post quality, value packed posts! And this will end up attracting even more traffic. 🙂
~Julie S
Thank you Julie for telling us how often we should be posting! Fresh updated content is very important!
Hi Rory,
Glad you got value! 🙂
~J&PK
This is really interesting. I have been blogging for over ten years and have never actually calculated when the best time for to publish a post is.
Hey Jenn,
The answer is in your Analytics. Go check them see when you got the most impressions, clicks and audience responce. Its all there. Good old google 🙂
Thanks for stopping by!
~J&PK
I aim to post 3 times per week. I do pretty good with the blog. Working on my social sharing schedule now as that is my weak spot. Thanks for the tips and the linked resources.
3 times a week is great MJ, whatever your schedule, its essential that you maintain it! Social Sharing is absolutely essential for your blog growth so make it happen.
Thanks for your time! 🙂
~Julie S
Love all these tips !!~ I got to tell you I only post 2 times a week that is all I can seem to do !!~ I do a lot of research on my blogs and learn a lot also ♥♥☺☺ I enjoy it thank you
Hi Sandra
2 times a week is great. You gotta run your business too & LIVE right 🙂
~Julie S
I definitely needed this! I need to remember to refresh my old posts and this was a great reminder. Thanks for the awesome tips!
Hi Jeni,
Indeed it is a reminder. Esp, during this slow period aka summer time. Instead of posting new content.Create it ready for the rsh of autumn while keeping your blog active by refreshing and updating old content!
~Julie S
I think it’s important to have a consistent posting schedule. It keeps your readers engaged, even if they don’t comment on your posts. You don’t have to post every day, but several times a week is a great strategy to follow.
Hi Cindy,
Indeed the key is consistency and routine, when it comes to blogging. The number of times, how often to post, thats a personal decision based on some pointers ans shown above 🙂
~Julie S
I have 2 blogs also and am just now getting into the rhythm of posting 3 times a week on each. Sat and Sun are devoted to getting those posts ready so I can just put them out and not have to worry about writing it.
Thanks for the extra information Julie 🙂
Wow Chris,
You want to post 3 times on each blog? My hat goes off to you gal. Definitely must be a fast writter. 3 is enough for us. 1 on the Travel blog and 2 on this one!
Thanks for your contribution! 🙂
~Julie S
This is indeed awesome information about how often to post in your blog for any blogger. It is so important to research anything along with improving things business. Thanks for sharing the great information.
Hi Rebecca,
Glad you got value too and thanks for your contribution! 🙂
~Julie S
Thank you for taking the time to share. I’m going to start looking into these tools and I must remember why I started my blogs and remain focused there. I love sharing my stories, but sometimes feel like no one is there to read them.
Hi Sybil,
Someone you dont even know out there is Being inspired by you. Dont let them down. You may be looking for comments. Most blog readers dont leave one huni! They read, take hat they want and move on. So in the same way, You too do what pleases your soul. You got this gal! 🙂
~Julie S