Proven Brand List Building Hacks and How to turn those Fence sitters into Subscribers and buyers! Branding Part 4
Whats up mate, thanks for stopping by we really do appreciate you and to show you how much, we are going to share with you our online real estate Brand and List Building Hacks. Our conversion machine so to speak.
As a final part of this Branding season we want to veer left and share some of our list building hacks. As home business pro and online marketer building your brand, you definitely need to have a way to collect the contact details of your happy audience and help them reach the same level of success if not more. You cannot do this if you are not collecting their contact details esp. emails or failing to hit their sweet spot!
Let me ask you a Question….
Do you know how many people actually optin to your offers, and how many actually stop half way? Do you even have an email management system? Truly in this day and age as an “Online entrepreneur” or Home Business entrepreneur possibly also a blogger you should have that in place. We use 3 systems for different types of offers and I will be sharing each and why we use it the way we do.
What I want you to know is that whatever the number of optins you get, over 25% are actually walking away…Or worse still sitting on the fence…Hoping for a better offer or looking for the Freebee. So we can agree that you are losing out on over 25% optins even with all the effort of promoting your content.
In our attempt to turn more of our subscribers to buyers, we learnt that many are actually not getting that email. Be it the initial welcome email or even the optin confirmation mail! This is not good for your blog and brand is it!
Sadly it does and can happen for any number of reasons:
- Your email lands in the junk folder aka SPAM…eiiikk
- It lands in the Updates or Promotions Folder…for g-mail users this happen sot a lot of our subscriptions! Sadly we can’t whitelist every single one and most people honestly don’t!
- The Subscriber created a folder where your mails are automatically diverted…Bummer!
- It’s lost in the multitude of emails he/she receives…Life happens right!
Still we believe you deserve to be heard if they seriously chose to optin and receive value from you! So we are sharing our list building hacks and tips to get more of your subscribers off the fence and into their inbox for easier conversion.
Luckily, for you, we have learnt and tested out an easy way and you are gonna love it. And at this point I suggest that if you don’t have an email management system in place or use a free on…Get serious with your business and grab Aweber for just $1 NOW.
So here is numero uno of brand list building hacks: TWEET
[bctt tweet=”So here is numero uno of brand list building hacks #listbuildinghacks”]
Daily I open our Aweber and check all subscribers across each of the campaigns we run. I filter each list by unconfirmed subscribers and sort by date added as below:
Go on login to your list and follow along, we’ll wait 
So by doing the above, you get a list of all the subscribers (from most recent to oldest) who opted in yet DIDNT click the confirmation email link you sent them.
So now what?
Well you resend the confirmation link to each of them again, esp. those in the 48hr window! 
HOW?
By saving that segment of subscribers as a new list and resend the email. What we do is remind them of which list they opted into and when. We let them know that in order to receive the offer, freebie or training, they need to confirm the email they used. If they left a number I send an SMS too.
I also give them the option to unsubscribe of course. We don’t really mind these, coz they were never going to buy or become great business partners. It’s like a tree minding the one leaf that falls off a branch…You gotta learn to let go of those non-productive leads too!
So this less than 5 minutes list building hack each day gets us an additional 10-20 email subscribers each month! It’s worth every minute of the daily effort! TWEET
[bctt tweet=”5 minutes list building hack each day gets us an additional 10-20 email subscribers each month”]
It’s the little things in branding, that extra customer care that actually gets you standing out and making more sales.
List Building Hack#2 – Stay in Their Mind!
We knew this yet haven’t been applying ourselves until our A has been kicked by our mentor.
You do know out of sight out of mind…and in branding and blogging parlance that’s super true. You also know that most readers scan your content ad bounce or leave a non-productive comment, that adds very little to your post value right. Yet you are on a brand list building mission to share value with your adoring audience right! 
Well here is the thing, you need to give your audience multiple chances to opt-in (without pissing them off). The most non-intrusive way to do this is to use an In-Content form!
You gotta capture the lazy readers? So place a branded form in the middle of your post. Remember you are building a brand…See Actual example below, and of course go ahead and subscribe! 🙂
Boom ANIMATED visuals demand attention and if that visual is offering content, chances are at least 20% your audience will bite! We have been able to collect a cool 123 emails by adding banners at the end of our posts Yet in a particular post where we added a form/banner in the middle we actually collected 50 of those emails. How cool is that! SO from now expect to see visual in-content forms on our posts!
It’s really simple logic, we can assume that the more a person reads through your content the more interested they are, and possibly more likely to opt in to your list to receive more.
I feel sad when I see people using generic pop ups and opt-in forms that say something like “subscribe to get my free updates…” What? What Free Updates…STATE WHAT THEY ARE ALREADY!
Research has proven that: people are more likely to optin if you embed a form every 1,000 – 1,500 words. And absolutely place one at the end of the post. It’s your own FREE online real estate right!
If someone reads all the way to the end of a post they liked what they read, and probably want more 🙂
So if you are still here then you qualify to learn what our two other list building hacks and resources i.e. MailChimp where we have built a list of over 4k and Sendblaster, which we use to blast to a list of over 10k leads we received as a prize for hitting a leader board competition. We also use Crowdfire DM to get more optins via twitter by directly targeting anyone who opts in via a tweet. So they can confirm that they are actually happy to do so. To learn how we actually get more form our list using these resources you need to be on a specific list on our campaigns. 
(hint the form is above)
Okay enough sauce, we know you get the picture….
And in our next Branding and List building Season we shall focus on Online Brand Reputation management! We believe we are due a lil SEO and Website management so that’s what we will be looking at next week…
Did you get value in this our yet shortest post in months on Brand List building hacks? If so we encourage you to like, share especially on Facebook…
You are absolutely amazing and deserve more…
So Live.Learn.Love
Julie Syl Kalungi
Skype: Julie.Kalungi1
Email: julie[at]Juleskalpauli.com
Follow me: Syl_JuleKalungi on Periscope
Considering Coaching? Check out our Work with us tab and Survey where we Help People Everyday.
P.S: IF YOU DON’T HAVE A LIST OR YOU HAVE A NON RESPONSIVE LIST, AND HAVEN’T MADE MORE THAN 10 SALES OR RECRUITED ANYONE YET, YOU NEED THIS COURSE – LIST BUILDING AND CONVERSION COURSE!
As usual, good information, thanks Julie!
You are most welcome Lorraine!
J&PK~
This is a great detailed list on how to build your brand list. I like the unsubscribe theory…its true if they unsubscribe they were never going to buy anyways!
hey Kiwi, glad you got value and agree 🙂
Julie Syl~
So many awesome tips here will be saving this page so that I can return to the page and try a few hacks of my own
come see us at http://shopannies.blogspot.com
Lolol Hey Angie,
get hacking and branding you the integral way for sure 🙂
Julie Syl~
always good to learn more information
Glad you got value Eileen.
J&PK~
Hi julie,
Thanks for sharing these useful tips. Yes I agree. List management is very crucial. Awesome resource and very informative tips you shared here.
Hello Mansi,
Glad you found the information useful.
J&PK~
Woow Julie Always enjoy your blog post >> OUR BRAND LIST BUILDING HACKS AND TURNING NAYS INTO YES! Love it ♥♥
Hey Sandra,
Super glad you got value, Keep rocking 🙂
J&PK~
Thanks for sharing, this very resourceful and great info!!
Thanks for sharing these useful tips.. I need to start growing my subscriber list
I love posts like these where I learn new things. It’s really helpful. You should do more of these often.
Hi Kathy,
We do lots of these just check out our categories under the search bar on top right. Thanks for stopping by and enjoy 🙂
Julie Syl!
Great post Julie. Will definitely have to implement from what I read. Thanks for sharing 🙂
I learned so much from this post, it is full of useful information. I definitely have to go back and read the whole series so I can start applying some of these tips.
Hey Karina,
Glad you found value. All you gotta do is do a search via the side bar on branding and whatever other categories we offer will show up for you too!
Enjoy xoxo
Julie Syl~
Great inside information. Definitely learned some useful information! Thank You
Hi David P,
Super glad you find value and learned some. Keep rocking
J&PK~
Loving this post, it was shorter than usual, though. That visual optin just kept me looking and looking. How on earth did you do that?
Staying top of the mind is suuuuper important. Sometimes, I’ll be sitting at my computer wondering what the hell I’m going to email my list, then I just start in my regular incorrigible style and get it done.
Emailing your list is like a conversation that should never end. That’s why I try my best to keep the theme of my emails going. Instead of just sending out one about topic x and one about topic z I try and group them as much as possible so everything flows.
I may not get it right all the time, but I’m definitely getting better.
Thanks for the great share as always.
Yes! Segmenting is key. I will be doing more of that. Thanks for the reminder!
Get doping Tammy & thanks for stopping by!
J&PK~
This is on my todo list, I am just building up a following at the moment. I need to bookmark this page for future reference.
Thanks for Sharing.
John M
Hey John, you hit the iron wile its hot, Or people will forget the awesomeness that gt them opting in in thefirst place. so get following up NOW!
Julie Syl~
Great piece of an information shared. Have pinned it for my reference. Thanks for sharing this valuable information with us.
Hi Ana
Glad you got value and thanks for your comment!
J&PK~
This is great. can you do me a favor and message me on how you added the animated picture 🙂
Hi Steve Bro, Sure can do and thanks for stopping by!
Julie Syl~
These are great tips! I’ll have to check some of them out and make sure I’m making the most of my visitors.
Go get em Emily Glad you got value!
J&PK~
What a GREAT post!! I can assure you I will be using some of your tips. Thank you Thank you for this!!
Hey,
You are most welcome we are glad you got value And thanks for stopping by!
Julie Syl~
This was a really informative post and on a topic that I really need to focus on this year. I would like to grow my subscriber list and get readers to follow all the way through!
The 80/20 rule works in List building or even lower Jess. So its essential that you monetize your blog well from the get go. It hurts getting optins that dont respond to your offers. So set your funnels up right. Wee can help if you so chose.
Julie Syl~
I’ve built up a large list of subscribers, but I’m not sure how many people actually read my emails daily. I see roughly a couple hundred click on my daily email, but how many actually read it? Great brand building list!
Hi Nancy,
I dont k ow which CRM you use but Aweber gives you even the number of people that opened your email including their details so you can segment and give them your undivided attention 🙂
If someone keeps opening and reading your message they are a RED HOT Lead! Waiting for a bit of personal lovin 🙂 So get personal with your list! Send your customer service desk an inquiry on how you learn WHO has Clicked on the links in your email. If its aweber then simply look at Clicks!
Julie Syl~
These are FANTASTIC tips! I really need to look into this since we are starting to ramp up our email subscriptions.
Hi Shaylee,
We are happy to help. Just holler and thanks for stopping by!
J&PK~
This is a great resourses and suggestion not all of them are easy to do but we gotta achieve them to be succesful in this area
Yes we gotta DO Amy and thanks for your comment 🙂
J&PK~
[ Smiles ] Aweber comes highly rated and thank you for sharing your expertise!
Thats why we love it Renard 🙂
Thanks for stopping J&PK~
Email autoresponder very crucial, thanks for sharing
You are most welcome Jake!
J&PK~
This is a ton of great advice in one post. I need to work on building my email list, and this will be a valuable resource.
Hi Nicole,
Super glad you found value 🙂
J&PK~
I really need to work on growing my list and creating at least a monthly newsletter. There is SOOOO much to worry about with blogging that I haven’t had a chance to focus on this yet.
Hi Roxy,
DONT WORRY YOUR BLOG TO DEATH…worry is a negative energy and we urge you to sit down and ask your self WHY YOU STARTED IT in the first place.
Learn what is priority for you and get it done, Out source the rest or delegate if you can…worry is not your portion!
Julie Syl~
Yes I agree. List management is very crucial. Awesome resource and very informative information and great tips you sharing here. Thank you for this.
Glad you agree Hammond. And thanks for your time 🙂
Julei Syl~
Awesome info Julie. Daily management of your email autoresponder is critical. That is your money making machine. Great tips on how to manage it and how to stay present on their mind without being intrusive. It’s staying on top of your online business 101. Thanks for sharing.
Hi David,
Thanks for your contribution, indeed its the reason we build a list, t keep inn their minds 🙂
Julie Syl~
Building up a list of subscribers is really challenging. But as a reader, I hate seeing those generic pop ups and opt-in forms. I will subscribe if I really like the blog.
Hey As a reader you also must appreciate that the blogger has a vision for their piece of online real estate and you dont have to respond at all to any of their efforts if it doesnt grab you. That said Yo attract what you put out. So if you hate the ads of others…what do you think you are attracting to your blog? Think about that…
J&PK~
Worth reading it! I will share this. Thanks for that!
We appreciate you Lexie, and glad you got value 🙂
Julie Syl~
I need to try something like this and the problem with participating in threads is that you have so many to complete that it can be difficult to leave meaningful comments 100% of the time so good to capture their attention!
Hey Ana,
The best thing is to find that sweet spot i.e. a tribe that doesnt demand too much of you but still gets you the value you desire. And thats why we started the Social Blogger Hub…Invite your blogger, creatives and entrepreneurial friends and lets get that rank we deserve 🙂
Often times there is a silver lining every cloud!
Julie Syl~
I am new to blogging so haven’t got everything all figured out yet. Thanks for sharing this very useful information!
Hi Dainty,
You will get there he important thing is yo go started and we are here to help you progress. Every success story started somewhere 🙂
Thanks for your comment!
Julie Syl~
Aweber seems like a great tool! Thanks for sharing such interesting post!
Looks like a really challenging to me. Thanks for this post
Great tips! We were having problems with our opt ins going to spam. So frustrating!
Flip Flops and Furs
Its how you set it all up and the kind of headlines/emails you send. I hope you got it fixed Sarah!
J&PK~
“Staying on their mind” is very important but hard to achieve. I will work on the tips you have outlined here.
Very interesting tips! This post provides such invaluable information. I like that you can check what subscribers completed the task.
Yes you can with the modern CRMs Heather and I like to ensure our subscribers get what they opted into all the same whether they checked their email or not.
Julie Syl~
Neat tips! I’ve never used something like this before, but this makes it seem quite simple.
Hi Theresa,
Glad you got value 🙂 It is simple trust me Its what you prioritize that matters 🙂
Julie Syl~
i needed to hear this. Thanks for laying out and making it easy to follow and follow up 😉
Julie, you provide such invaluable information!!!! Thanks so much.
My Pleasure Claudette so glad you find value 🙂 Appreciate you.
Julie Syl~
Having an email list and maintaining it is definitely challenging. Thanks for all the tips! They sure help!
My absolute Pleasure Elizabeth! Thanks for stopping by!
Julie Syl~
Thanks for sharing this great resource.
My Absolute Pleasure Mardene 🙂 Thanks for your support!
Julie Syl~
Awesome advice! I need to start trying some of these hacks right away. I started adding more freebies and created a library of freebies for subscribers and it has really helped build my list.
we love to hear success stories of what works thanks for sharing that Cole 🙂
J&PK~
I like that you can check what subscribers followed through. I need to do this.
Yes you do Tara Thanks for stopping by!
J&PK~
I check my spam folder every day. Stuff ends up in there all the time that shouldn’t.!
Thats an awesome habit Robin keep it going 🙂
J&PK~