Do you Know the Advantages and Disadvantages of Pinterest for your Business? Here’s How to Leverage the advantages for More Traffic?
Thinking about using Pinterest to grow your business and brand?
I think lots of home business owners and internet marketers are busy “Thinking about things” and not taking enough action. If you are totally ignoring Pinterest, you are missing out on a heck of a lot of business. And in today’s episode, I am highlighting what you need to know about the advantages and disadvantages of NOT Using Pinterest to build that list and make more sales!
When we started our home business online, we didn’t even know Pinterest let alone give it any attention. We were told to make our list of 100 friends and family and share on Facebook and so we did…!
Well lets just say that crickets are louder…We were despairing as to the phantom Blog traffic people kept talking about. The uphill task that is SEO and all that Jargon. Thank God for Paul he gets it all! 🙂
And where were those promised daily leads from blogging…?
Roll on 18 months later and I learnt about Pinterest…But wait, I got lost in all those amazing images and the linked content. I didn’t recognize this traffic gold mine for another year! A huge mistake!
Don’t be like Julie Syl….
But, before you dash off to correct that mistake, let me help you cut that journey shorter by sharing with you what I have come to learn as the simple advantages of Pinterest. And to balance things out the cons or disadvantages so to speak.
For those that have no clue what I am talking about…
What Is Pinterest?
Pinterest is a Visual Social Search engine, that most people consider a social media platform. Its creators like to think it’s a Search engine just like Google or Bing. Pinterest also has a pretty cool iOS and Android App. Here is an article I wrote on what is Pinterest and why you should use it for sales generation, Go check it out!
Some people like to think it’s similar to Instagram. I beg to differ. The only similarities are:
- They are both visual platforms with a profile and curated news-feed feature for users and an app!
- Just like Instagram, Pinterest also has a follow feature.
What differs between the two in very short terms is:
- Pinterest is way more user friendly for a business owner esp. a small business owner.
- It is a Search Engine,
- It has a lot more to offer an Entrepreneur in terms of Sales, Life of a Pin Image and attached content,
- Searchable Online.
- I can add as many clickable links as I Add images…Seriously its like Night and Day! No comparison! lol!
Although some Network Marketers may argue that Instagram is better suited to their lead generation needs! Yet its limit to only 1 clickable link totally undermined that claim for us!
As stated above, on Pinterest, I can add a new link to each and every image I pin. That leads to various pieces of content and offers…and that is Its Biggest Draw for me…But I jump the gun here.
While they both have a follow feature, the number of follower in no way determines your success on Pinterest. Yet it very much matters on Instagram. See you don’t necessarily automatically see posts of those that you follow in your curated Pinterest Smart feed.
The huge number of Pinterest users, daily growing made this platform also an attractive one for me. Today it’s no longer just about women checking out recipes, fashion, gift ideas, home DIY tricks. Pinterest transitioned to a platform that helps keep track of your interests while serving your brands, products, business tips, training, plus of course the latest trend, updates, and news.
This is fabulous news for the home business entrepreneur and online marketers.
So how about we…
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Dive into The Advantages of Pinterest and Its Disadvantages too:
Pinterest is free, phew! Having access to a marketing platform that doesn’t require any kind of payment esp. a monthly overhead is a definite plus. So, head on over to Business.pinterest.com and create an account for free and start saving (or “Pinning”) right away. ?
Pinterest is also a platform that will help you find, and file away for deeper perusal ideas that Inspire, educate or entertain you. You will of course build a following thus its social network connection.
Since it has a massively growing number of users aka “Pinners.” Pinterest is a great choice for business owners looking to find a new audience and market for your business/brand.
You can automate your efforts to build up your base on Pinterest using a chrome extension that I use too. Super-fast and easy to use. You also get amazing analytics on how your Pins are doing. So, you don’t have to be sat on Pinterest for hours.
The Advantages and Disadvantages of Pinterest Below:
Final Thoughts on the Advantages and Disadvantages of Pinterest!
So, what was your take away from the sheer ton of cool tips I shared above? We’ve delved into the advantages of Pinterest and the disadvantages thereof. You can do so much more for your business with Pinterest. Do go back to the video above, dive into our Pinterest marketing Category and make your decision whether it’s for you or not.
If you need help in building your Pinterest account, feel free to contact me and we can talk about the different options we offer or check out our Done for you Pinterest Marketing Packages. Use the link before to apply for your “Results in Advance” free consultation and let’s get started right away!
And always remember to check that link before you Pin! ?
[bctt tweet=”And always remember to check that link before you Pin! #PinterestStrategist #Pinteresttips #SocialMediaMarketing” username=”Juleskalpauli”]
More Resources for your Pinterest Marketing:
For more information about Pinterest Marketing, check out “The Art of Pinterest Profits” on Amazon which gives you deeper Tips on Improving Pinterest traffic, Lead Generation and Increasing sales.
By the way, you prefer DIY? Then you will love getting traffic to your website via The Ultimate Pinterest Roadmap e-Course. A video experience that walks you through the process of setting up your pinterest account for success. More Leads, More Optins, More Sales! Learn More about it via our evergreen Webinar here!
And finally, if you wish to reach those Leads you are gonna be generating faster. To touch their soul, you really have to tell a better story. We got you covered with this Training on Story Telling that Sells – Learn More Here!
Each Monday we post a new video/audio training and free resource right here on our blog.
Monday to Thursday I hold a Facebook Live Training on various strategies we have used to build our brand from the ground up. And on Friday is a Live Q&A Session on Our Facebook Page so make sure we’re connected on Facebook https://www.facebook.com/RisewithJulie.Paul.Kalungi
Have you got value and do you believe someone else would? If so we’d love and appreciate if you shared your insights in comments below. Plus, Pin/Save and Share on Social Media…
As always You deserve more
Learn. Love. Live
Julie Syl & Pauli Kalungi
Here is how To Work With Julie
Email: julie@Juleskalpauli.com
Considering Coaching? Check out our Work with Us tab and Survey or our Jetset Affiliate Studio where we Help People Everyday.
P.S: If you haven’t recruited anyone, or fewer than 5 people, and you are a blogger or Internet Marketer, This Resource Will Help!
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I was hoping to start on it. Thanks cos now I know what to expect
Hey Jiggles,
You will love Pinterest for sure. I promise you that!
Pinterest is my #1 referrer for my site and has been for 2+ years. It is a big part of my marketing strategy!
For real, Pinterest is amazing, and the unknown Traffic source by many Internet Marketers 🙂
Great Pinterest tips. Love how to managed to keep the advantages stand out despite the disadvantages.
Glad you got value Ron 🙂
Thanks for sharing this information. I am new to Pinterest so I am still learning.
You are most welcome Garf, glad you got value! 🙂
You’re right that it acts as a search engine. I don’t use google for recipes or DIY anymore, I immediately go to Pinterest and search.
Love how you use Pinterest Cindy and I do the same too. Thanks for stopping by! 😉
Very helpful article for those who want to step up their pinterest game. I will definitely try some of them myself.
Glad you got value Geo 🙂
I got hooked to Pinterest a few years back when I was searching for party ideas for my son’s birthday. Now it has helped me in getting traffic for my blog, too. 🙂
Pinterest rocks indeed Czjai 🙂 Thanks for stoping by!
Pinterest is for a mostly women’s audience, so you do need to keep that in mind when using it.
70% women and growing a steadily dynamic Male demographic and brands now running at 30% and growing Lisa. So we have to be open to a male Pinterest right! 🙂
This is sounds good and interesting! I love this topic. Very helpful!
Glad you love this topic Kelli 🙂
It’s important that you’re updated with the changes that pinterest is making from time to time otherwise it can really pull your stats down. I think on the most part, pinterest has a lot of benefits especially for business owners.
And thats exactly why we are here Elizabeth 🙂
Our mission is to keep you updated on Pinterest changes and updates so you can keep attracting the right traffic!
So very helpful! Pinterest really can offer a lot more traffic and bring people to your site. It is just hard knowing exactly how to use it in a way that attracts people. Very thorough!
Hi Kait,
Pinterest is actually very easy ince sent up and automated. for instance Its working overtime even as we go on a Dreamtrip 🙂