Here is Why Most Network Marketers Struggle and How to Avoid The Pain!
Okay, if you are like me you got into Network Marketing with rose tinted glasses!
The thing is, thats exactly why most network marketers struggle…the idealism and lack of essential skills to succeed. Not forgetting that some MLM companies just shut down.
If you haven’t read our article on what to do to bullet proof your income from shut downs; go read it here, we’ll wait! 😉
But I jump the gun here. While some people do earn large incomes from home-based businesses esp. NM, it’s a known fact that most people struggle.
I came to painfully understand from personal experience that most struggle for 2 more reasons:
– Lack of the right skills
– Don’t have a success mindset.
To succeed in business, be it a home based one or not, needs specialized skills, and the very first thing one must work on is to change your mindset from EMPLOYEE to ENTREPRENEUR.
You will also need to master two skills:
– Marketing
– Promoting or advertising
Sales, marketing, these are the lifeblood of ANY Business. In Network Marketing this means: you must act and think like an entrepreneur…and get jiggy with:
- Prospecting,
- Inviting,
- Presenting,
- Closing,
- Training,
- Leadership Skills and
- SELLING.
These make up your ability to: generate leads, get customers, build a team and that’s what makes you money. You don’t learn these skills, nothing can save your business…unless you hire someone to do the customer getting and recruiting for you. In which case you don’t need to work do ya?
Thing is, very few people start a business with all the necessary skills,
Good news is they are all attainable. You can learn em.
Here is an irrefutable fact:
I don’t know of anyone new to marketing who has much experience in leadership or marketing. Most reps and Distributors have never run a business before let alone be in management.
So, lets get into 3 major network marketing success tips for you…Before we do, for you who is Focused on your success and wish to cut that learning curve, I have another a Zero Cost Complimentary resource for you as is the Kalungi group Tradition.
7 MORE Tips that complete this Power Strategy. You can Get them Here Today, for a Limited Time.
Plug your prospects into the WII FM station.
Tip #1. Do you understand What Drives People to Buy?
I’ll tell you what. We humans are all full of emotional energy, we usually react or respond to any situation based on our emotional state.
I remember when I first heard this, at a NM company event. The trainer boomed out guys:
“Humans are Emotional beings” REMEMBER THAT in your next presentation.
So most decisions we make are emotional and we justify them with logic… That surely simplifies things yes? Nope, not for most.
Here’s an Example: You tell yourself: I need this chocolate to calm me down. I have had a bad day at work, etc etc…to justify the bad choices you make.
In the same way if one wants to look sexy on the beach, they want to have that feel good factor.
So, the lesson here is: When you present to a prospect or try to get a customer, FOCUS on their emotions.
How?
By sharing your story…of course this is a learned art and I teach it to my Mastermind members.
If you sell health supplements, I promise you, you will sell more if you forget about the ingredients…No one gives a crap about that, well very few people do.
What people, really care about is: WHAT DOES IT DO FOR ME. Or WHATS IN IT FOR ME?
Another hilarious thing the trainer told us was: Plug your prospects into the WII FM station. 🙂
“Humans are Emotional beings” REMEMBER THAT in your next presentation.
So, figure out what problem your product solves, connect it to your personal experience and how you FEEL and you got em.
Is your prospect looking to:
– Show off a sexy bod on their summer vacay and nab their dream date?
– Drop several dress sizes to survive?
– Have more energy to keep up with their toddler or sexy friends?
Why should your prospect buy your supplement? Find the emotional touch.
Your job is to ask the right Questions to find your target’s hot buttons, then tailor your message to their language aka WII FM. You will get more customers and enroll more into your team. #YW
Tip #2. Become a Professional Marketer
So, let me ask you, when you got the job you work at or your last job, the company was looking for something right? A pro at that specific task. So what makes you think, other people are looking for any less in their business partner?
More so, if you are strangers, at first contact?
I learnt this way back from Ray Higdon, that
“You get paid or cut your own cheque based on the value you bring to the marketplace.”
The more value the more your pay check…So, write this down where yo will see it DAILY: “People Pay MONEY for VALUE”
So, daily, work on you, improve your skills, lean new ones, ADD VALUE to you. If you promote a product/service, learn more about what it does.
If its Health and wellness, get fit yourself. As another of my NM friends Nadya Melton Says:
You cannot sell the dream, while looking like a nightmare.
So, dress he part, give your face the works when you show up in public, Focus on a niche and plant yourself there. Develop Brand YOU.
You want to ATTRACT Others? Become someone Worth ATTRACTING? Someone of value, someone worth joining. Ask yourself, would you Join You?
The better you get, the more people will want a piece of you.
In business, people want to work with professionals just like in the corporate space. You don’t want an amateur doctor in charge of your surgery?
Same goes for your marketing and business.
Pro Tip: Act as if you have a $ Million loan invested in your business and its due in 12 months…Create urgency, do the right activities daily, Build momentum and you will create the results.
Why should your prospect buy your supplement? Find the emotional touch.
#3. Do You Have a Pro Online Presence?
You do know, everyone is googling everyone, worth knowing.
And you wish to grow a global business, yes?
Then develop an online presence for your business and protect the house. For that I wrote a great article you can read it here….
Developing an online presence for me was as simple as creating a few pieces of Evergreen Content on the inter-webs. They work for us 24/7.
We also have created 2 masterclasses that are on the Internet and available 365 – 24/7 and they drive leads all day long.
If you don’t have a source of leads on autopilot, you will always carry the donkey.
Thus, as part of your online presence strategy:
– Create a YouTube Channel, upload some value and again evergreen videos with tips for others …VALUE.
– Create or update your LinkedIn Profile – for that you can pick up our LinkedIn Code. You will Love it. And its free for a few.
– How about you find magazines that accept guest posts, and get your name out there like we did on Blogging from paradise?
– Set up your free Google Business Directory…people are googling you brotha.
– Make sure your Social Media Profiles match…people may not recognize you if you have numerous faces, or your pet as your profile photo…Congruence baby!
– This I learnt from Neil Patel – Create and use your own e-mail signature…If you receive my Newletters, you will know what I mean. If you aren’t yet on my List you don’t know what you are missing, dont miss out any more join the movement here.
Guys, everything I have mentioned is not hard to do. And doesn’t need techie savviness.
You want people to find you online easily and find good stuff about you, when they search for a local distributor of your product/service in your local area.
Specially so if you are in Network Marketing.
So many people looking for a side gig…and you my friend could be sleeping on the job.
That targeted content you pump out is your PRE-SELL, your welcome mat for your prospects, who already respect you before they even meet you. Very important.
And for 7 More tips, simply click on the big button below. I will give you a FREE Audio I created just for you. You can download or listen to it anytime.
Also you get an invite to My FREE Facebook Group where there is lots more for your personal and business growth. |
Hope you got value and are even now creating a plan to Bullet Proof your income and Pension Plan. If you did do Share your views in a Comment Below…
You deserve more
Live. Learn. Love.
Julie Syl Kalungi
Creator of “Draft 2 Sold for New Authors and Writers”.
Got a question? Connect with Us on Facebook
If you got value from our insights on Why Network Marketers Struggle and the Solution, feel free to pass this along, Comment your joy below ??? and…
These are great insights. I totally agree that being an NM is very challenging and it’s not for everyone. Having the right skills and the proper mindset is very crucial to be successful in this field.
exactly Clarice and thats why we share 🙂
I agree, these are great tips to follow for a successful business. I love the tip on what makes people buy. I feel it is so important to make your customers feel appreciated and valuable to the company. This will ensure they are returning customers and not just one-time customers.
Great tips! Thanks for sharing!
You are welcome Erin.
Thanks for the great insights! This will be very useful!
Glad you got value Laithan 🙂
Great advice! Marketing isn’t for everyone. However, these are tried and true tips for those who want to excel at it!
Exactly HiLesha Excellence is a habit.
I think most of the time people went straight to doing their business without doing research before hand. And sometimes it can be one of the major downfall. But as long as they keep finding solutions and never give up, slowly it will be okay.
Indeed, if we focus on the Prize as we serve, results happen Lala 🙂
These are solid tips to keep in mind when marketing, for sure. I find discipline is a strong indicator for success as well.
Hi Angel,
Discipline is absolutely essential in building success of any kind! 🙂
your articles are always so full of great tips and tricks! I feel like I am constantly grinding and exhausted, and I wonder if I am making any strides!!
Fran,
Remember HOW you did things years back..By Learning from someone who knew more or was ahead of you. Is that what you are doing in your Network Marketing Business or yo are DIYing it all the way?
Time to change that. Check out the Winning Entrepreneurs Den https://kalungigroup.com/den
Great tips here. I definitely can relate to struggle and I’m hoping there’s always more to learn from mistakes!
Lessons are great to learn ONCE. Twice is too many 🙂
This is such great information and hopefully it helps someone in a similar situation.
Most people fail because they don’t do the legwork. If only people will research, then their businesses would work,
You can say that again Kathy. Research, Plan, Work your plan over and over 🙂
Keep em comin. I need more info about this as I know a little on this topic and I am quite curious.. More posts about this please and thanks!
I agree with knowing what drives your audience to buy. If you don’t know why they want your product, you won’t know how to sell it to them.
Thats the exact Spin Tammie 🙂
These are all awesome tips. I used to work with sales, and during our training, we were specifically told that we must know our customers first. Create a target audience. It is just like, “you can’t sell speaker system to a deaf person.” which totally makes sense. Thank you for these tips. It will help a lot of people struggling to keep their business afloat.
Hey Kristine, love your insights and yes, Knowing WHO we serve is half the battle! 🙂
The number of things we need to know and excel at as entrepreneurs (prior to having funds to hire help) is astronomical!
Exactly, that way we know the value of what we pay for too 🙂
These are all great tips! I have been trying to learn all I can for network marketing. Thank you.
You are welcome Wren
All these tips make sense. Pinned it!
Glad you got value Tracy
We don’t realize, but we do keep on struggling slowly and steadily.
Until you realise you keep yo-yoing, From Feast to famine and back and forth Samar!
Oh you really had some great tips here.. I totally agree with all of these. ?
Glad we agree mate 🙂
Yes, marketing is very important to understand. Something i am learning. Thank you for the info
you are welcome JUlia
Great information here for network marketers. I didn’t know any of these until I read this post.
Indeed we dont know what we dont know 🙂
Great information. You always bring us up to date information, stated in easy to understand. love these tips! every single one of them is important. Thanks so much for sharing
You are most welcome Alexandra, glad you got some juice 😉
This is so interesting and I totally agree with any of these points. I think many people in this industry quit purely because they arent seeing results fast enough or they didnt realise how much work goes into it too!
Its the microwave Mentality Laura.
People want results in Network Marketing that it took them 20 years to get a Degree 😉 and an education most cannot find a job for. Not the 3yrs we spend at UNI, all the years we have to go thru to get to Uni!
Lack of patience and Skills is killing a truly great industry for many!
This is a real challenge.thanks for sharing the tips
Glad you got some value Sudipa
These are really great points, and #1 is spot on!
Yes it is Taryn, thanks for stopping by 🙂
oh wow I didn’t know there was such a struggle!! It’s interesting to learn about – I had no clue.
Glad you got some insights Ashli
very informative and educational post to me! I do think marketing is a very important part of any process
Lyosha, Marketing IS the main part of any business. No sales NO business 🙂
It is true that you need to be great at marketing for any type of business including blogging. The revenue generating activity is marketing your business 75% of the time. If you are not excited about what you do you will not market it.
Glad you chimed in Alvern because you are spot on 🙂
Brilliant tips on network marketing. I find there are so many valuable tips not only for network marketing but also for our daily use too.
Glad you got value Kumamonjeng 🙂
Glad you shared this post, I needed it.
You are most welcome Ritu
These are definitely look tips. I know I don’t have it in me to be a professional marketer.
Hmmm we can all market, we are born closers, we just forget the art and 97% cannot be asked to try Britney.
I think it can be really hard and outside people’s comfort zones!
It can be, if you dont know what you are doing Erin!
Such wonderful tips not just for folks in this biz but just for everyone hustling. Thanks for sharing.
I am glad you got value Trisha 🙂
As someone who’s trying to grow their social media presence I found this post quite interesting! Thanks for sharing!
You are welcome 🙂
This very helpful information you have shared. A lot of people have jumped into network marketing without having done proper research. Thank you for sharing this.
You are welcome Jen 🙂
Great tips, i believe in being resourceful…knowing what you are walking into, understanding your audience and their needs. It makes a huge difference
Those things do make a difference indeed Djebe 🙂
I love everything about this.. Such a great article, you have so many good points, it was such a great read. I enjoyed it. ?
Thanks for stopping by too 🙂
Social media is where people spend more their time and find new things to purchase. These Network Marketing tips are vital! Thank you for sharing!
You are welcome Wren 🙂
Interesting post! Nice topic to tackle on 🙂
Thanks Bibimbea
I just started my blogging career and I seriously need to work on my marketing skills, especially on social media. Thank you for sharing your expertise and two cents!
You are welcome Miriam 🙂
Mostly the reason is the lack of essential skills and the determination. This is also applicable in different fields of business. One must be focus in order to succeed.
Thats the fact Elizabeth, thanks for sharing too!
As a business owner, it’s hard to keep going every day on social media and sometimes I wish I could outsource this task but the biggest issue for me is trust, trust that I will get an incredible service that will work for my business.
Well Fran,
trust is two way, the one you hire will trust that you will remunerate them for their work 🙂
You cannot outsource your energy!
Good tips. they make some marketers be focused on their goal. Good job
Glad you see the value Michael
A lot to take in from this post! I’ve bookmarked to reference it later – thanks for sharing!
You are welcome Annabel 🙂
These tips will help me with my social presence!
Glad you got value Sarah!
This is very interesting. Marketing is huge these days with the growth of social media so this is a really good read.
Glad you found it a good read Ellie
Jules
Every business owner must read this. Thanks so much for sharing tips I had forgotten and some I never knew.
You are welcome Nelly
Many network marketers are stuck, and they don’t know how to overcome that.
They are not even happy with their company or leadership anymore.
But they just stay put, because they don’t know how to get out of their situation.
They think in scarcity, instead of thinking in the abundance of creating the business of their dreams.
You can say that again Monidipa.
And thats why we are here, to help those that are open, willing and able to be helped. 🙂
And abundance thinking is a step in the right direction.
Julie Syl
Marketing is a formula you have the sintesys in this post. congratulation!
Glad you got the gist Raul 🙂
I have to say that being resourceful and thinking out of the box is a great way to star a business with not that huge of a capital. Thanks for this info loaded blog post.
MLM has that advantage: low start up Erik,
But whoever said once in, one must wing it? Thats what most network marketers and MLMers do. Wing it.
They wouldnt go to an amateur doctor, architect or engineer though 🙂
The marketing industry is very fast paced and it can be overwhelming for people who are not prepared to struggle.
Wow
We prefer Not to struggle. After all learning a skill and applying it isnt struggle, its a journey Akriti!
I think patience really is key here. Marketing is really tough and you just have to be patient. great tips!
Marketing is as easy as you make it Amy,
Learn the skill, practice it daily and it becomes easy. Can you imagine cutting a human open and dealing with a problem inside of them? It cannot be easy, yet surgeons love their jobs and do whatever it takes to improve their trade daily…Network marketers on the other hand…like ti wing it, bluff it and hype their way to….You get the picture.
Skill up, Practice, keep serving, Get paid. thats how it works
Julie Syl
Great tips wish I came across this when I started out but it’s still useful and am sharing with a friend who just started her blogging career.
Thanks for sharing Alexandra, glad you got value
I think being resourceful is a necessary business skill if you are starting with little capital…it makes a significance difference in your ability to succeed
These are great tips. Indeed, when venturing into a business, one must first know their market. Understand the ups and downs of the choosen business.
That’s the exact thing Elizabeth.
yet so many Network Marketers dont even research the basics, let alone allow themselves the space to learn the skills a d become professionals and thus a chance at success.
Julie Syl
Your online presence is everything, but I truly believe that it’s what you do offline that kicks things into gear. Following up with leads, nurturing them, etc.
Both n and offline…the fortune is in the right follow up Alexandra 🙂
Glad you got value
Julie
Humans definitely rely on their emotions when making purchases. The marketer who taps into that will be able to generate the right leads.
This is such a great post, because when you start an online business it’s so important to create an online presence. I’m going to bookmark this post for myself and I’m going to pin it, because more people could use these awesome and easy tips!
Glad you got value and thanks for spreading the word Jennifer 🙂
Jules
I am struggling with Marketing but I think i am getting better at it and I will get better over time.I love your point about what makes people purchase.
I hope yo are getting help, dont DIY things.
Imagine if you went to attend a dentist who DIYed their training or a Doctor, engineer? So you get the right learning, uplevel your skills, implement as you learn and build that business. Or you could be in the same exact spot 12 months from today. worse still 72 months later.
You can check out This mastermind Kalungigroup.com/dream
Tuning in to people’s emotions usually helps sell the product! With so much competition out there you really gotta set yourself apart! Great tips!
These are some great tips.Yes marketing and promotioning is so important
Nice post and I am sure this article will help those entrepreneurs to make their business grow.
I agree with what you’ve said that as a business owner or entrepreneurs or a marketers you should learn first the things that your clients/buyers wants before selling it.
Such helpful information. I know a lot of people who have jumped into network marketing without having done their research. I hope they can read an article like this!
We sure hope so too, for their sake.
Julie Syl
I think a lot of people just jump the gun without proper preparation and this is what makes things hard. I love your tips especially about knowing what makes people buy.
Glad you get the gist Kathy, so many more people need to hear this so they can start the right way.
Julie
Ahhh… it makes so much sense now. I had no idea that they were struggling like this.
The thing is Adriana,
Most Network Marketers are Not willing to Invest in learning the right skills to build a successful business, which makes them fall foul of there Model that is actually built to empower many if more people were willing to work it.
So beyond their Initial joining fee and Autoship many marketers simply hang around social media and look for one Free tool after another. so sad to see
There us help for those who are open to actually build the business.
To be honest, I’ve been there and I knew the struggle. I didn’t quit and I got my investment back but the company just quit. There were violations
Sorry to hear about your experience Edward. Glad you got your money back!