Periscope Or Facebook Live – Battle of the Social Media Live-stream Broadcasting Giants, Who’s Winning?
What does a Periscope and Facebook Live have in common? You may ask, and why should I care?
I tell you now they are both Livestream broadcasting tools. Periscope is a twitter app and Facebook Live is built within Facebook for Video livestreaming purposes.
When Periscope launched in march 2015, we kinda held back to see how it goes. 5 months later, I went all in and started scoping daily. My aim was to Share skills, lessons, values, and results, leverage it to grow our audience and business at a faster pace.
At about the same time, I started using Blab.im, which has since shut down, I did a comparison of the two then!
Later in 2015 Facebook joined the melee and rolled out its Live Beta version to verified pages only…It was agony waiting for it!
Today I am simply comparing Periscope Vs Facebook Live Video, the two currently trending live-streaming apps…
We have seen the demise of Meerkat and Blab. So, will these two survive?
Which one is winning: Periscope or Facebook live?
[bctt tweet=”Which one is winning: Periscope or Facebook live? #livestreaming #leadgeneration ” username=”Juleskalpauli”]
By the way my Periscope handle is same as Twitter & Instagram @syl_julekalungi do follow me. I always follow back…did I just say that? Lol Like #follow-back on Twitter, Periscope, and Instagram…
Which Video Streaming app is Best for your Business?
Cool…So why am I talking about Periscope since I last used it in 2016? Because I have successfully used both Periscope and Facebook Live for lead generation. I thus feel qualified to share my experiences of both apps to help you decide which one could be best for your brand too.
I think these two are in a battle of who will dominate the Live-streaming field and grab the most influence in the Broadcasting and Online Marketing world!
Mind you, not to be left out, Google ditched Hangouts and opted for YouTube Livestream as well. So…
This is truly a battle of the broadcasting giants…And boy do I love a bloody one. Front row seats, where is the popcorn…Or has the battle been won already?
Understand that video live streaming apps have fast become the new social media trend esp. for the young. One of the reasons I was reluctant to jump on the Periscope bandwagon and refuse to snapchat was because it seems a new streaming app pops up every blessed day. It’s hard to keep up with all of them.
Nor does my android smart phone have endless storage. I use it for business so I can’t afford for it to get clogged with apps that I may or may not use…! Its either used regularly or its uninstalled or never installed…period!
As a member of an online periscope community, I noticed just how fast Periscope a twitter app became an amazing platform for growing one’s business. And now I find the group has a very low engagement rate…It used to be so full of energy in that group, supporting each other’s periscope growth!
Today, most of the members are Doing Facebook Live Videos…Go figure!
Also, I at first was kind of put off by the Periscope trolls. On my very first scope, I had all these egg heads calling me such unrepeatable names and being very lurid and familiar. It didnt feel right! I then realised, all the while I was scoping upside down…Palm to cheek lol! None of those creatures ever warned me, they simply spewed vitriol at me!
I wrote about that experience. If you are a Scoper, learn how to get rid of them trolls here.
Funny thing though, that Scope got me over 1000 hearts, I felt so good, and vindicated…So I continued!
With Periscope or Facebook live, your content could easily go viral…They are truly internet meets Live TV Big brother kind of thing! But you have to have a tuned in network and/or promote your livestream prior to and after the fact hard!
There is no such thing as a free lunch huh!
[thrive_leads id=’6700′]
Okay……………….
Let’s find out why and what Periscope or Facebook Live streaming can do for you and the decision as to which one you should chose for your brand…Well, frankly that will be up to you mate!
Funny thing though, in my opinion the two clear leaders in this new social media trend are Facebook and YouTube Livestream which replaced Google Hangouts.
Where does that leave Periscope? Well something to do with its mother ship Twitter. Periscope is simply trailing behind those two.
So let me ask you:
How can you use Periscope or Facebook Live to generate FREE Organic leads and grow your business?
Is it worth it to start exploring these apps?
I answer these important questions. WHY?
Because I HAVE BEEN USING BOTH apps and so can give you my very considered opinion. And also, some amazing training we invested in to properly leverage these tools.
I can categorically say right now that right now, Facebook Live is our Livestreaming or Broadcasting resource of choice. And I think you too might agree. Here is Why:
Periscope or Facebook Live, why we prefer Facebook!
- The Billions of Facebook users aka a readymade large audience. So, this is a good place to start exposing your brand, expertise, skills, knowledge, product, services etc.
- We can broad cast to several audiences at one inside of Facebook. HOW? Well by sharing the livestream to various groups, pages, friends while live. Or if you can, broadcast live on two gadgets in different groups or page and profile.
- You can broadcast right from your Desktop Woot. See Image Below. Just like a status update, there’s an option to broadcast live. Give it a catchy title and you’re Live. Really simple as shown below.
NOTE: Your PC or Laptop must have the latest software to be able to go live on it.
- It is very easy to find yours or anyone else’s videos coz they are archived very easily. Facebook, does it automatically. Unlike Twitter where you have to add the hashtag #Save to your scope to have it saved/archived. Check out our mate Andy Atsugah’s Facebook video vault below! Simply hover over “More” and A drop down menu pops up with Videos right at the top of the list. Click on that and you have access to anyone’s PUBLICLY shared videos. Enjoy xoxo
- You can Broadcast via OBS or BeLive TV and add some cool stuff to your Livestream; like subtitles, text, images etc. You can also have several presenters on the Live shows too! Only via PC/Desktop at time of publishing!
- We love the Facebook analytics or insights, if you broadcast via your Fan Page! You can see how many people really watched your video, how long they stayed and the demographics. We love that stuff! While Periscope and other apps have 3rd party tracking, we prefer and believe that in-house analytics are best. Periscope kind of caught up with insights, yet they are remedial, at best.
Now here is the sweet news for the entrepreneur, your analytics can be the resource you use to decide to use a live video as an ad for your page. If it got some serious traction or went viral, USE IT! It obviously is liked content, so build that list already! It’s called Monetizing.
Here is the Difference with Periscope:
- Okay you may say this is not for everyone, But we have a GoPro camera and love this feature. You can Scope or broadcast live via your GoPro. Now this is something Facebook hasn’t hopped on yet…We suspect because Facebook is in the business of serving the masses and not many people do have or even wish to have a GoPro camera!
- Did you know you can sketch during broadcasts? Well I think this is awesome, esp., for those who have been at it for a while and know what they are doing!
- The Periscope App is separate from its mothership Twitter. Which is really smart because one is independent of the other. So, you can keep tabs on your follower count, view popular streams and track your scope impact! The Facebook Live is built within facebook! BUT this in itself is its advantage over Periscope. More eyeballs get to see your Video. While if nobody joins your scope while live…It’s chances of picking up momentum after are very low! Facebook does offer a live video map on desktop as well! Cool or what!
Periscope a Twitter App was launched with a lot of support and panache. But the trolls ahh they killed it for most ladies! And the lack of backup Twitter support to propagate the scopes further also didnt help. So most peope, got tired of talking to themselves!
On the other hand, most Facebook Live videos get a lot more views after the fact, most of my videos go beyind the 1k Views at least 2-5 hours after the livestream! Check out my most recent video below:
Thats the big pull and decider for me! How about you?
Recommended Resource on How to leverage Facebook Live like a Pro Use the very resource we use too Here!
Periscope Vs Facebook Live Final Thoughts!
There are so many more comparative features with these two livestream resources. But the basics as to which one is right for your brand are laid out above.
If you are an avid Twitter user with tens or even hundreds of thousands of Followers who love what you share, Periscope is your app to crush it.
If the same is true for you on Facebook. Absolutely start serving your audiuence via Facebook live. If you are a social influencer in your niche, grab your tablet and phone and Livestream on both as Ray Higdon does. Sweet.
Here is my personal view: Although Facebook is steamrolling through the glitches Periscope already chewed and spat out. Its still the more powerful Platform. You can bet your bottom dollar you will see your moma’s Birthday celebation on a Facebook Live near you. Or your bestie’s christening they didnt invite you to! Or the Superbowl Live on a broadcast by your uncle Tom. It doesnt get better than that!
On periscope, you gotta be already well known, with a huge following to gain any traction these days. Yet on Facebook you just gotta share your liveshow in various groups, engage with other facebookers, offer value, be personable, smile and bring the energy….Whats not to like!
Recommended Resource to help you Learn how to leverage Periscope, use this Free Resource right here!
So, in my humble view Facebook Live is winning this one, for us entrepreneurs anyway.
Long may they battle to better the livestream services, as we beneficiaries enjoy the fruits.
Your Views?
More Resources to Help you Reach a Bigger audience:
List Building, is it easier Via a Facebook Group or Fan Page? We share which is faster and Wont cost you a penny – Learn More
Our Brand List Building Hacks – You gotta build that list if you wish to really create an impactful income online –Learn More.
Unlimited Fan Page Profits – This resource will teach you how to attract leads and make sales via your fan page. Packed full of Value and Tips that are rarely shared outside of Private masterminds, You will get more than you pay for. – Get Lifetime Access.
The Ultimate Pinterest Roadmap – My Signature Video experience course to help you Attract a targeted audience, followers and above all Traffic to your offers with Pinterest. – Learn More!
Did you like our comparison and mini review of Periscope Vs Facebook Live? Which one do you think is best for your business?
Share your thoughts below, like, bookmark…? And what are you waiting for, go do a Live show and Connect with your audience super fast. Be consistent, persistent, focused to connect with and share your goodness with more people. Your Success awaits for sure!
Loved this Post? Pay it forward: Save/Pin it and Share on Facebook…
As always You deserve more
Learn. Love. Live
Julie Syl Kalungi
Here is how To Work With Julie
Skype: Julie.Kalungi1
Email: julieatJuleskalpauli[dot]com
Considering Coaching? Check out our Work with Me tab and Survey where we Help People Everyday.
PS: IF YOUR UPLINE DOES NOT HAVE A STEP-BY-STEP BLUEPRINT FOR ONLINE MARKETING SUCCESS, CHECK THIS OUT (UNLESS YOU ALREADY HAVE TOO MANY LEADS) – CLICK HERE FOR INSTANT ACCESS
[thrive_leads id=’6700′]
As an introvert, I have yet to make my own video. I do enjoy watching Facebook live though.
Hi Tami,
I am an introvert too, bug i had to get out of my own way to help more people get what they want!
Great value blog Julie.
I don’t use the analytics like I should and I hear you are so excited by them.
I normally do my Facebook live on my personal page, I might share it. I have now heard a few times i ned to doit on my fan page.
Thankyou Julie
Hi Di,
Keep doing the liveshows on your eprsonal Profile. DO NOT DO THEM ON YOUR PAGE. Unless you have 10k plus Followers and Fans. Always share your liveshows to your various active groups and pages where your content is welcome! 🙂
i have used fb live streaming several times, i always do fb live when i am in any special occassion!
Isnt is simply fun? We love Facebook Live too on events 🙂
I don’t know a lot about periscope. I’ve always wondered how it was fairing and if I should join. Wonderful and insightful information.
Hi Cindy,
We think the trend has been, Periscope has hit a plateau, joning now would be an uphill task unless you have a tuned in Twitter Audience 🙂
I’ve heard some people talking about Periscope and how great it is, however, I have not yet tried it. My hands are quite full with the current social media platforms I have right now and I am quite comfortable with Facebook Live. Maybe sometime this month, I’ll try to look into Periscope and what it can offer to up my blogging game a notch higher.
Hi,
I suggest you stick with Facebook Live. WHy? because you have mastered it an dthats the aim of this post. To give you a choice 🙂
That’s a lot of information and information I didn’t know. I’ve never used either periscope nor the facebook live streaming but I watch others on FB live streaming.
Hi Terri,
get off the sidelines and get into the melee ride the trend and get some fantastic leads and sales made! 🙂 Serve your audience where they are on Livestreams!
I’m just thankful that you explained some of the benefits between these two! I’ve actually been wondering myself! (Although I’m flat-out scared to use either of them LOL)
Hi Kristen
I know how you feel, I was scared shitless to get started on LiveStreamig. BUT I got out of my own way and did it anyway. The unfounded fear was what drove me to do it. Coz I knew oher than my self doubt what is the worst thing that could happen? Inspire someone? Yes please! 🙂
Thanks for the insight and comparison! I myself haven’t tried Periscope but I have been very curious about it. I don’t know yet if I want to integrate a new social media platform though, I’m busy with the ones I’ve got!
Hey Ronnie,
Its good to know whats good for you and what works, Keep it that way. Only you want to ride a treand and make things happne in a new way. So I would give Facebook Live a good run for its money! 🙂
I don;t typically do videos, but this is very good details to know. I keep saying I’m going to try it, so one of these days I’m sure I will.
Go do and See what happens Jenn. Glad you find our post on Periscope Vs Facebook Live detailed and useful! 🙂
Great Insight! I So much prefer FB Live over Periscope!
We do too Tara,
Facebook Live is so much more versatile, interractive and of course interesting. Plus the Lead generation is totally awesome. Its our choice 🙂
I haven’t used either, but it’s good to know there are options dependent on your needs.
Indeed there is always a choice and option online these days Yaya! Thanks for swinging by! 🙂
I haven’t given in to the hype of Periscope yet. I don’t even watch many Facebook live videos, but it’s more accessible for me!
Thanks for your time Ashleigh.
You might be surprised how much more exciting is the busines and Funnel of those who embraced the “hype” of video Livestreaming! 🙂
Hi Julie 🙂
For me Facebook Live is my one choice for my business, because I find it easier to use for my business 🙂
Awesome comparison between Periscope and FB Live!!
We are glad you agree Joan because right now, Facebook Live is our main Lead generator too! 🙂
Depending on what social media platform you’re using, you can take advantage of FB Live or Periscope. Just make sure you understand and follow the rules that govern both tools.
And thats what we suggest in our Final words Jelena,
Lots of people crushing it on Periscope…YET The Newbie SCoper has a a real uphill task to gain traction and an audience that actualy comes back for mroe day by day! 🙂
Thanks for the reviews Julie. I seem to get more views and interactions when I do a FB live. Thanks for sharing.
That is exactly the truth Kenny, and More leads, so more people’s lives to impact I love it 🙂
Live streaming life events is such a good way to connect with your family and friends. I’ve always used facebook but i think i will give this other option a try as well.
Hey Wren,
I agree about the deeper connection with these livestreaming apps. I also say stick to Facebook Live. Seriously! Thanks for stopping by!
I remember hearing about Periscope, and I’ve had people ask me if I used it. I have never used it myself though…not yet anyway. It could happen. 🙂
Well Rosey,
Unless you have mod Twitter followers I say stick to Facebook Live and get livestreaming! 🙂
I say FB live is definitely winning. I think it’s because Facebook is already an established platform whilst Periscope, Meerkat and others are stand-alone, and were not initially established with a large following.
Hey Elisha,
Thanks fo your contribution. Periscope is a Twitter App and was launched with a lot of support and panache. But the trolls ahh they killed it for most ladies! And the lack of backup twitter support to propagate the scopes also didnt help. So most peope, got tired of talking to themselves! On the other hand, most Facebook Live videos get a lot more views after the fact!
Thats the big pull and decider for me and most otehr entrepreneurs!
~JulieSylk
Hey Julie, you have got a great deal of information in this post. I do live stream on Facebook. Not that I like it better, I just haven’t checked out Periscope yet..Thanks for sharing..
Hi Irene,
with Periscope you gotta download an app. with facebook I bet its already on your gadgets 🙂 So definitely check it out ad use the free resource we shared above. Enjoy xoxo
I would go for facebook live streaming. You have a nice article!
Thank you Mike 🙂
I dabbled a little with Periscope, but to be honest, I didn’t know how best to utilize it. I find Facebook Live to be much easier – plus more of my friends and fans are on Facebook.
Hey Maria,
If you are serious about Periscope we have a resource above to help you out. Free as well 🙂
Enjoy! xoxo
This is so informative. I had no idea you could scope with your Go Pro. I am not great with live video, and I would probably do it upside down too ha ha. I should try to do more live video though it would probably be good for my social media.
Yes Kait.
You can scope with GoProwith a WiFi connection 🙂 Anything is possible in this digital era andbattle of the livestream giants 🙂
Thanks for your time!
I would choose Facebook Live, though I have not really done any live videos on any of my pages or even my personal account.
Hey Czjai,
Give it a go. wnhat is your product, skill, experience, story, etc…share it in alight conversational style. Intro, Question, Give answer, use a story to do so, benefit of that answer, Call to Action, End Show. Job done! 🙂
I’m thinking of doing it when I go back to Seoul! I made plans to meet-up with another blogger, and she’s been doing live videos of her travels! 🙂
Hey Czjai,
you wont look back once you start Facebook Live trust me on that!
There’s no absolute right answer to this question. Facebook Live and Periscope both have their pros and cons, but are very much worth the effort. Having an active presence on both platforms can be beneficial, and something I encourage my clients to consider.
We agree to an extent. Depending on your level of popularity, on eitehr platform Twitter or Facebook. Using Periscope may be counter productive to your time!
~JulieSylk
i am too nervous to go live be it periscope, facebook, instagram or you now. but thanks for sharing
Wow Stacey,
I dont get this fear thing althought I empathize. Sometimes we gotta push ourselves against a wall and Go DO to change kour lives. 🙂
Julie Syl
i never heard about periscope, i should go and check it out! fb live is very popular, my friends loved that too!!
Wow Periscope has been around since March 2015 Kelli! But Facebook Live is now the beesnees 🙂
My friends are using Facebook Live. What I like about it is that I can find their posts and don’t have to be online the minute they are doing something.
Exactly Marcia, Its an amazing way to find videos that may actually inspire or educate you and you can listen to them since most FB live is liek a chat, so rarely demostrative! 🙂
I’ve never used either one! It’s good to have options for both social media websites so that you can reach out to both your followers on the different sites. Thanks for this comparison though!
You are most welcome Carol and We hope you will be showcasing yur services or products via Periscope or Facebook Live or some video of sorts 🙂
I think both have advantages and if you have a huge following on twitter then it’s much better to use Periscope instead of Facebook and vice versa. It’s really important to take advantage of both though, since you can engage your audiences in different platforms.
Excatly thats what we say in the Final thoughts Elizabeth. And so we urge HBOs ot go out there and share your message with the masses. I love te internet and the opportunities it avails us! 🙂
Facebook live has seriously helped me grow my business. Never tried periscope.
Thanks for the comparison, although I think FB live is winning this battle.
Hallelujah Adewale,
We are in the same boat and are so grateful to Zuckerberg for his vision. Long may these platforms continue! FB live is truly winning the battle!
This is a great post! I would assume that Facebook Live will overtake Periscope just because Facebook is so well known and widely used. I need to get into live videos!
Hey Adriana,
I think Faceboom LIve already overtook Periscope…Without being mean, We know from most influencers that Perisocpe is not as exciting as it used to be even 18 months ago! So its already feeling the pressure from FB! 🙂
I keep hearing that Facebook live and Youtube are the way to go. I’ve yet to dip into FB live but do really enjoy creating and sharing YT videos!
Hey Natalie,
Go for it, the most fortunes are created via trending events, and resources. You miss the window and all these platforms will change the playing field. So strike while the iron is hot NOW! 🙂